Breaking: Genius Wants to Annotate the Entire Internet

Genius first started out as Rap Genius, a humble attempt to annotate rap music online.  In July of last year, the company expanded to annotate all kinds of text: rock music, poetry, literature, speeches, etc.

That was nothing. Genius is now trying to annotate the entire Internet.

Genius says annotation is a feature that was going to be included in early versions of the Internet, but the feature was scrapped.<!–/*
* The backup image section of this tag has been generated for use on a
* non-SSL page. If this tag is to be placed on an SSL page, change the
*   ‘http://72.52.81.231/revive/www/delivery/…’
* to
*   ‘https://72.52.81.231/revive/www/delivery/…’
*
* This noscript section of this tag only shows image banners. There
* is no width or height in these banners, so if you want these tags to
* allocate space for the ad before it shows, you will need to add this
* information to the tag.
*
* If you do not want to deal with the intricities of the noscript
* section, delete the tag (from … to ). On
* average, the noscript tag is called from less than 1% of internet
* users.
*/–>

// <![CDATA[
var m3_u = (location.protocol=='https:'?'https://72.52.81.231/revive/www/delivery/r9.php':'http://72.52.81.231/revive/www/delivery/r9.php');
   var m3_r = Math.floor(Math.random()*99999999999);
   if (!document.MAX_used) document.MAX_used = ',';
   document.write ("”);
// ]]>Well, now any webpage can be annotated by entering “genius.it/” before the URL. For example, here’s the annotated version of Genius’ Wikipedia page.

There’s also a new Genius Chrome extension and bookmarklet.

These new features are currently in beta. You can sign up to become a Genius Beta tester here.

Nina Ulloa covers breaking news, tech, and more: @nine_u

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Source: Industry News