The Major Labels Are “Clueless” and “Ruined Every Aspect of Their Business,” Says Arcade Fire Frontman

…from an interview with Arcade Fire’s Win Butler, published this (Monday) morning by the Independent.  Butler was one of the  original artists involved in the launch of TIDAL.

On the ill-fated TIDAL ‘poor millionaire artist’ media disaster…

“None of the artists knew anything about the PR.  It was a poorly managed launch, but conceptually the thing that we liked about Tidal was that it’s HD streaming quality.”

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“They dictated that Tidal has to cost $20.  The major label music industry has completely ruined every aspect of their business. At every step of the way they’ve had the tools offered to them to create an industry that works, and they’ve completely blown it.

That’s why we never had any interest in signing a contract with one of these companies because they’re clearly completely clueless.”

On that strange feeling sitting with artist royalty…

“It seems silly, for fear of being embarrassed, to not at least sit at the table with Jay Z, Kanye and Daft Punk and talk about art and music and how it’s going to be distributed.”

The post The Major Labels Are “Clueless” and “Ruined Every Aspect of Their Business,” Says Arcade Fire Frontman appeared first on Digital Music News.

Source: Industry News